David Friedland is currently a student at the University of Central Florida seeking a degree in Public Relations/Advertising. Growing up in a business minded family, it is no mistake David analyzed situations being spoken of at the dinner table. His dream began at a young age; some parents describe the news as it is seen on the media. However, David had his own perspective of the news. He made it his mission to figure out the spins in media. Throughout the day you can find David calling out clever tactics used in everyday media as he scrolls through the news feed on his phone. Discovering these clever tactics used by various organizations motivated David to create his own blog. David’s blog will focus on public relations, analyzing companies and the tactics they use in various situations.